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October 16, 2017

Patron Technology Acquires SeatAdvisor

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Patron Technology, an industry-leading ticketing and event experience software company announced it has acquired SeatAdvisor, Inc., a global ticketing software company. Patron Technology is a portfolio company of Providence Strategic Growth (PSG), the growth equity affiliate of Providence Equity, a global private equity firm with more than $50 billion in assets under management. The terms of the transaction were not disclosed.

SeatAdvisor delivers a ticketing and patron management solution that helps venues worldwide nurture and grow their audiences. An early innovator in the ticketing space, SeatAdvisor has continued to evolve its powerful and easy-to-use ticketing system with integrated fundraising, analytics, and marketing capabilities. With global headquarters in San Diego, CA and significant reseller networks in Europe and Australia, thousands of venues worldwide have chosen SeatAdvisor to sell over 100 million tickets. SeatAdvisor supports a range of customers including performing arts, universities, high schools, hotels, race tracks, sports organizations, and festivals.

“SeatAdvisor’s global reach strengthens Patron Technology’s presence in the U.S. while enabling us to broaden the Company’s scope further across Europe and into Australia,” said Eugene Carr, CEO of Patron Technology. “This acquisition is the third for Patron Technology and will help further our strategic vision to help our partners create deeper and more profitable relationships with their patrons.”

“Patron Technology enables SeatAdvisor to further execute on its commitment to helping performing arts and other live event venues reach their business goals,” said Brent Miller, President and CEO of SeatAdvisor. “Patron Technology is the perfect home for SeatAdvisor, and we look forward to leveraging its industry expertise, as well as the ability to collaborate with its expanding portfolio of top-flight ticketing brands.”

About Patron Technology

Patron Technology provides innovative and industry-leading technology that enables its customers to create deeper and more profitable relationships with their ticket buyers, fans, and supporters. Under the investment umbrella of PSG, Patron Technology now includes the Pittsburgh-based ShowClix and Philadelphia-based Ticketleap and is actively engaged in building out a broader platform that addresses other sectors of the ticketing & CRM market in the U.S. and abroad.

About SeatAdvisor

SeatAdvisor, Inc. is a San Diego, California-based global ticketing software company dedicated to providing businesses, organizations, and venues with an affordable, efficient, and powerful enterprise-level ticketing solution called SABO. SABO is the acronym for its cloud-based software (SeatAdvisor Box Office). which is used by thousands of venues worldwide. SeatAdvisor has clients in the U.S., Australia, Europe, Canada, Singapore, Malaysia, the Middle East, Panama, Colombia, Mexico and the Caribbean.

About Providence Strategic Growth

Providence Strategic Growth Capital Partners L.L.C. (“PSG”) is an affiliate of Providence Equity Partners L.L.C. (“Providence”). Established in 2014, PSG focuses on growth equity investments in lower middle market software and technology-enabled service companies, primarily in North America. Providence is a premier, global asset management firm with more than $50 billion in capital under management across complementary private equity and credit businesses. For more information on Providence Equity, visit

Patron Technology
Anupam Palit
Providence Equity
Sard Verbinnen & Co, Patrick Scanlan

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