DALLAS, TX – June 8, 2026 – Leap Event Technology is proud to announce its role as the official Strategic Commercial Partner for The Black Mirror Experience™ driving ticketing, marketing, audience growth, and revenue strategy for one of the most anticipated immersive events of the summer. Produced by Banijay Live Studio and Univrse, The Black Mirror Experience™ makes its US premiere at The Shed in New York City in partnership with LETSGO, running June 20 through September 6, 2026.
Inspired by the acclaimed television series known for its unsettling exploration of technology and human nature, The Black Mirror Experience™ is a groundbreaking 60-minute attraction that blurs the line between audience and story. Groups of up to six navigate immersive physical sets alongside free-roaming VR technology, following an original narrative centered on artificial intelligence and the limits of human trust. Guests enter as central characters witnessing the launch of LifeAgent, a revolutionary AI tool designed to simplify everyday life, only to sense that something beneath its polished surface isn’t quite as it seems.
Trusted by some of the world’s most iconic events, Leap is providing the commercial infrastructure behind the US debut of The Black Mirror Experience™, powering ticket sales and admissions through its best-in-class ticketing platform and executing an integrated marketing strategy that encompasses creative support, digital advertising, and audience development.
“The Black Mirror Experience™ represents the next evolution of immersive entertainment, where compelling IP, technology, and audience participation converge,” stated Allison Niedermeier Lee, SVP of Strategy and Head of Attractions at Leap Event Technology. “We’re excited to partner with the team behind this production and bring the full strength of Leap’s platform, data, and marketing expertise to support the US premiere and help introduce audiences to a truly one-of-a-kind experience.”
The experience arrives in New York after an extraordinary international launch. After its world premiere in Montreal and its European premiere in Madrid, The Black Mirror Experience™ earned the Special Mention Jury Prize in the Immersive Competition at the 2026 Cannes Film Festival, recognizing its innovative approach to narrative and technology.
“The Black Mirror Experience™ challenges the way people think about technology and their relationship with it – with a fun, social and highly entertaining experience,” stated Tristan Desplechin, Director at Banijay Live Studio.
The production finds a natural home at The Shed, the innovative arts center at Hudson Yards. As Artistic Director Alex Poots noted, “This US premiere at The Shed brings audiences into Black Mirror® in innovative and intimate ways.” With early coverage already generating significant buzz from outlets including Time Out New York, TheaterMania, Broadway World, New York Theater Guide, and The Arts Shelf, The Black Mirror Experience™ is shaping up to be one of NYC’s must-see events of the summer.
Tickets and more information are available at nyc.theblackmirrorexperience.com.
About Leap Event Technology
Leap is a strategic growth partner for event producers and IP holders, providing a full suite of integrated live event solutions as well as advisory, analytics, and marketing services. By taking a data-led approach to ticketing, mobile apps, experiential marketing, and event management, Leap turns guest stats into revenue-driving strategies. With offices in Dallas, Montreal, and Sydney, plus an expansive remote workforce, its team is equipped to help organizers connect with audiences and bring culture-shifting experiences to fans around the world. Leap’s client list includes some of the most iconic names in sports, music, fandom conventions, and attractions. Learn more at www.leapevent.tech.
About The Black Mirror Experience
The Black Mirror Experience™ is an immersive hybrid physical and virtual reality attraction inspired by the Black Mirror® universe, produced by Banijay Live Studio and Univrse in partnership with LETSGO. Guests become participants in an original interactive storyline that explores AI, technology, and human behavior through free-roaming VR and immersive theatrical environments. For more information, visit nyc.theblackmirrorexperience.com.